The Pro-Age Woman April Issue - Flipbook - Page 24
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2021, I published an English-language
book: "The Art Of Aging UnapologeticallyÓ. It was a collection of 100
women I encountered on this journey
of aging. It was an inspiring journey
that gave me a mission and a purpose.
From the very first portrait of
Willemijn, which I also posted on an
Instagram account, the community
began to grow. Now, with over 670K
followers, I am incredibly proud of
what I have created: a safe place for
women to be themselves. How I got
this far is by following a set of rules
for myself because AndBloom is not
only my heart and my mission but
also my work.
Authenticity
Consistency
Quality
Engagement
Adaptability
Persistence
YOUÕVE WRITTEN ABOUT ÒTHE ART
OF AGING UNAPOLOGETICALLYÓ.
CAN YOU TALK A LITTLE ABOUT
THAT?
For the book, I was approached by
an English publishing house. I was
pleasantly surprised when I was asked
if I wanted to compile my portraits and
stories in a book; especially because it
was during Covid, and portrait photography, being a contact profession,
was not allowed. Despite the regulations, I managed to convince many
women to participate in the book,
with the beautiful mission of inspiring
women worldwide to age unapologetically. The book presents a portrait of
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