2023 Annual Report - Flipbook - Page 1
ALLEN FAIRVIEW CHAMBER OF COMMERCE
BUILDING RELATIONSHIPS
It is a great honor to be chosen to serve as Chair of the Allen Fairview Chamber of Commerce for 2023. Having
served as Chair-elect in 2022 and as a member of the executive committee prior to then, I have witnessed
the leadership of both our CEO and her staff as well as that of the board of directors. All are dedicated to
improving the benefits and programs that we offer to our members.
Our Board held our annual planning retreat in December and had the opportunity to see the staff’s presentation
on our successes for 2022 and goals for 2023 along with their plans on how to accomplish. I was impressed with
the thought and optimism that went into the development of our 2023 programming. They have not only added value to your membership
but are pushing themselves to be even better and our chamber more successful. The Board role was to review, identify other
opportunities and to make suggestions on how to accomplish some of the goals that were set, by agreeing to assist in making those goals a
reality.
This document details the success from 2022 and the program of work for 2023. We look forward to continuing to provide our members
with enhanced programming that will help them in building their business base, increasing their exposure within our communities, and in
being more engaged in our educational and advocacy efforts that result in success for our members, our communities and our chamber.
We are all excited about the possibilities that 2023 can bring. Wishing you a prosperous 2023!
- Demetris Adekanmbi, 2023 Board Chair
2023 ANNUAL PLAN
Growth Strategy & Planning Priorities
Connect with the membership on
their level: Know their needs!
Increase Retention Rate to 95% (EOY)
Increase New Member Revenue by 3%
Increase Non-Dues Revenue by at
minimum of 3%
Continue developing C-Suite
programming
Stated Goals & Plans to Accomplish:
Focus on VALUE of and for
membership at all levels (put the
focus on them & their needs, not the
Chamber)
Build Key Relationships
(Communities, School Districts,
Elected Officials, Key Business
Leaders)
Provide Benefits for Large/Medium
Businesses (C-Suite Network)
Enhance the value of memberships
Enlist help of volunteer
retention/recruitment committees
and Board of Directors
Each board member is tasked with
recruiting one new member annually
As it applies to our mission:
ADVOCACY: On behalf of Members &
Business Community and for those who
are not currently members
Legislative Updates & Breakfast
meeting
Meet the Candidates
Revitalize the Business Advocacy
Committee
Continue and enhance programming
of the DEI Task Force
Utilize partnership/contract with
Collin County Business Alliance in
providing information and live
streaming events.
EDUCATE: Utilize focus groups to
determine the business training needs.
Work with Collin College in providing
business webinars/in-person
workshops with professional speakers
Make use of Chamber 411 to educate
members on "how to" utilize Chamber
website and value of education
programming
Work with Collin Corporate College to
develop series of training
opportunities for members and their
staff
Continue relationship with SCORE
(free consultations) and the Small
Business Development Center
Develop C-Suite programming for
major employers
Enhance Leadership Allen Fairview
leadership skills component of
program (major employers)
RELATIONSHIPS: People do business with
those they know, like and trust: member
to member personal connections.
Provide opportunities for members to
meet their peers and ideal clients
Use breakfast or luncheons to
introduce them to elected officials and
community leaders
5:05 Networking (smaller businesses
enjoy the social aspect)
After Hours specifically for C-Suite
leaders from major employers and
city/county/state officials
