The CEO Forum Group Magazine Business 2023 (1) - Flipbook - Page 12
Ravi Kumar S
I believe reputation is not a sprint, it’s a marathon
where you consistently, and in a predictable way,
deliver results. When you create a strong reputation,
you create trust with your constituents, which in turn
creates a flywheel effect, driving reputation back into
the market and of course the desired goodwill.
Going forward what are Cognizant’s long-term
priorities?
Let me share the important forward directional
imperatives of the company. As technology becomes
very strategic to enterprises, we always believe we
should co-create with our clients and help them build
their own technology muscle by leveraging as much
of our capabilities and partnership they need to be
successful.
We lend human capital for the work we do with
10 The CEO Forum www.theceoforumgroup.com
our clients. What about lending that value chain of
human capital—not just the human capital—because
they want to build their own muscle? Sometimes the
client partnerships is not about just lending human
capital and heavy lifting on their behalf, but it’s also
about making them self-sufficient and self-reliant,
building their own strategic technology muscle.
More and more of our clients want us to help them
build their own technology shop, and we should see
this as a constructive a way to help them stay relevant
in the world of technology.
I also strongly believe that the future of enterprise
landscape is going to be powered by AI technologies.
How do you make sure that your clients embrace
AI, re-skill their workforce and make themselves
productive enough and create more jobs of the future,
as jobs of the past go away? AI is going to create more
jobs of the future while it will take away jobs of the