COP 22 - Flipbook - Side 12
When life give you lemons
Our current consumption is unsustainable and we
produce far too much waste.
For many years we saw this negative trend clearly
in our countertop production facilities, as we would
send our employees home with nice ’fireplace
wood’.
While that may have been a cosy arrangement,
it definitely weren’t sustainable in the long run, as
most of our ‘waste’ is genuine, high quality material
of high value. So to change our focus and start encouraging a positive attitude towards our waste, we
started looking into how we would be able to turn
waste into something desirable.
What we also do
Our interior line were founded in 2016 as a Social
Enterprise called ‘Denwood’ to start upcycling all
waste material from our countertop production facilities and design new home accessories from materials that used to be thrown out.
In 2020 we made Denwood an integrated part
HORN and our daily work, and changed the
12
name to ‘Denwood by HORN’, to ensure a clear
market focus, but also to improve our material flow,
which in time will enable us to ensure a closed,
circular loop and a potential take-back system.
To be honest, Denwood by HORN is quite good
at what they do - Why today, they actually design
products from various materials and sources, including recycled material from other companies than
HORN, to ensure sufficient supply, but also help
others minimize their waste.
Stronger together
Besides recycling residual products and waste, we
are very much aware of the social responsible potential that lies at Denwood by HORN. Right from
the beginning we therefore started hiring people
who, for various reasons, have a reduced working
capacity, to get their daily working life back on
track. We do this in cooperation with municipalities
and jobcentres, and find that the solution is not only
valuable for the people of concern, but actually to
our company as a whole, as the action unite our
mutual values and interests of showing respect and
commitment.
