KCR Spring 2024 Magazine FINAL v2 Lower res - Flipbook - Page 16
Out of the Blue
A conversation with Elsa Wang, Founder of Bluerider ART
Elsa Wang hung up her tech entrepreneur boots over ten years ago,
but her ethos as Founder of Bluerider ART remains true to some of the
principles of that industry 3 bringing with it a fresh approach to discovering, promoting and exhibiting artists around the world. Her 昀rst foray
into the gallery world was with the founding of her 昀rst space in Taipei,
swiftly followed by a second in the same city. A gallery in the prestigious
Shanghai neighbourhood of The Bund was next, and most recently she
launched her 昀rst European gallery, in the heart of London9s gallery
hotspot, Mayfair.
Elsa9s passion for the arts is her guiding philosophy, and the artists she
exhibits is a re昀ection of this. Bluerider is a progressive gallery with a
distinct focus on the convergence of technology and art, and the roster
is mainly made up of artists who have risen up in their careers through
unconventional means, rather than through the traditional art college
ringer. Her creative passions are broad 3 from dance and photography
to sculpture and video art 3 giving her an openness to a much more
diverse set of artists than many Mayfair galleries can accommodate.