PPLI Annual Report 2020 - Flipbook - Page 87
National and Local Impact
Two-week radio advertising campaign
across Newstalk, Today FM, Spin, iRadio, 98FM and other regional
stations. 1.8 million adults up to seven times each.
RTE Radio 1 morning news #ThinkLanguages announcement
at 7am and 8am on 7th December. Reach of 294k adults
News2Day TV news feature. Reach 107k children nationwide.
Irishtimes.com, RTE.ie, other regional and educational sites coverage.
Reach 1.7m adults
Widespread Social Media coverage
Local and regional press and media coverage,
including MidWest radio, the Inishowen Independent, Avondhu,
Meath Chronicle, Wicklow People, Tipperary Star,
Wexford People and Nenagh Guardian
88