TriBrand Prosperity 2020 Complete - Flipbook - Page 58
Trend #5 Wellness
need to hit the gym or have bulky equipment. To treat
are taking back control of their personal time
the mind, they focus on stress management, self-care,
with improved time-management. Boutique wellness
stress of success
and creating balance for much needed personal and
In a global
boom and doom, affluent consumers have decided that it is
boom and doom, affluent consumers have decided
that it is important to focus on work to maintain their
work time encroaches on personal
status quo. As work time encroaches on personal time,
wellness-minded consumers push back.
consumers push back.
I prioritize work over
It is not just about working too much;
half oftoo much; more than half
my personal life
It is notmore
WHICH OF THE FOLLOWING
DONE SPECIFICALLY FOR WELLNESS PURPOSES?
that money can add undue
luxury homeowners feel that money
Increased 16% since 2018
stress from having to manage wealth, deal with family
from having to manage wealth, deal
with family matters, and
matters, and basically worry about money.
basically worry about money.
IMPROVED MY SLEEPING HABITS
WHICH OF THE FOLLOWING WOULD YOU SAY ARE TRUE ABOUT HAVING MONEY?
PLEASE SELECT ALL THAT APPLY.
REMOVED MYSELF FROM STRESSFUL SITUATIONS
Having money contributes to my self-esteem
Money gives me power
Money buys happiness
You can never have enough money
MANAGED MY TIME BETTER
I think about my net worth all the time
Money has changed me
Money can be isolating
Managing my personal assets is stressful
Family and friends want access to my money
Money gives me freedom
FOCUSED ON LIVING IN THE MOMENT
12 || Luxury Portfolio International®
SCHEDULED TIME TO CONNECT WITH OTHERS
$1M to $2M
$2M to $5M
INSIGHT: Consumers are optimizing their life from the inside out. Personal time is spent on mitigating the
negatives (stress) and accentuating the positives (socializing, physical activity and mental stimulation).
Several amenities can help with this issue, from a spa-like bathroom in the master suite to a private terrace
courtyard, to indoor/outdoor living, which is not only convenient but offers quiet relaxation.
International® || 2020