DAILY A5 brochure SS2021 - Flipbook - Page 5
Time to chill - the new CAFÉ cocktail
glass, perfect for anything with ice.
For more than 60 years, aida has presented timeless porcelain of good quality at affordable prices.
From the beginning, aida`s philosophy has been to create beautiful and durable tableware. A
craftsmanship that lives up to both professional chefs and private food lovers daily requirements –
be it in the kitchen or at the dinner table. aida is an experienced design house creating stoneware,
chinaware, glasses, cutlery and kitchenware for the modern table and home. The company was
founded more than 60 years ago and has created many popular dinner sets and designs over the
years - for instance, Poul Pava and Denmark`s most sold dinner set, Atelier, which was launched
in 1984 and is still on the market. aida follows the trends without compromising the company’s
own values such as quality, good craftsmanship, functionality and value for money. Most recently,
aida launched the minimalistic, architecht-designed dinner set ENSO as well as RAW, a range of
stoneware designed in collaboration with the Danish lifestyle influencer Christiane SchaumburgMüller. RAW is rooted in the old Danish stoneware factory Søholm, whose large archives and knowhow was acquired by aida in 1996. Since then, Søholm`s valuable knowledge about stoneware has
left its mark on aidas dinner sets and designs. Today, aida employs about 30 people and is located
close to the sea near Aarhus, Denmark.
In 1953, Ancher Iversen set up the company Ancher Iversen a/s with the intention of setting the
daily table with good design. In 1969, the well-known company invited the hard-working colleague
Finn Maae Jensen to become partner and when Ancher Iversen passed away a few years later, Finn
became owner of the company. In 1996, the Søholm stoneware factory joined the aida family. In
2002, Peter Maae Jensen became managing director and principal shareholder, thereby giving the
company new life in its already great heritage of making good designs for every table and kitchen.
The company completed a rebranding process and, among other things changed its name to aida
(ancher iversen danmark). Today, aida is a Danish design company striving to give food lovers
the highest possible value for money within dinnerware, glassware, cutlery, kitchen utensils, and
lifestyle and gift articles.
At aida - Danish design since 1953 - we strive to service all parts of the table. In our DAILY collection
you find a broad appeal and excellent functionality, no compromises have been made when it comes
to wear and tear - it is solid and good quality at resonable prices within dinnerware, glasses, cutlery,
kitchen utensils and gifts - we will continue to set the daily dinner table.
gin glass 65 cl
2 pcs giftbox