Manufacturing Biz #2 - Magazine - Page 13
Strathclyde proved the best place to play
the ‘yellow car’ game, ranking the most
registrations of the bright shade, with 677
sold in the area and, while orange wasn’t
quite the new black in Cheshire, drivers
there registered the most cars in this colour
of any county, at 1,140 units.6 Berkshire
was home to more than one in 10 of pink
cars registered (22 units) and was also
the top spot for red motors at 8,034 units.
Drivers in Greater London snapped up
more green cars than any other county
(3,650).
SMMT Chief Executive, Mike Hawes, said:
“2023 was a bumper year for the British
new car market, as buyers continued to
gravitate towards familiar monochrome
hues for another year – even as ever more
motorists embrace new technologies.
"Car manufacturers
have diligently expanded
their offerings, with a
huge selection of colour
options available across
hundreds of models and
thousands of specification
options. The extensive
variety allows drivers
flexibility in choosing a
tint that embodies their
individuality and style.”
- SMMT Chief Executive,
Mike Hawes
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