2023 Britvic Soft Drinks Review Foodservice - Flipbook - Page 32
WELCOME
SUSTAINABILITY
CATEGORY OVERVIEW
Pairing is most definitely caring when it comes to soft drinks. By offering
attractive linked deals on food and soft drinks can enhance guests’ value
and quality perceptions of a venue. Offering clearly defined value tiers can
also help encourage people to trade up, allowing operators to drive value
into their venues.
It’s good to pair
Five tips for pairing soft
drinks with world dishes
Consumers are broadening their culinary horizons, as
the array of world cuisines available on Britain’s high
streets and delivery apps gets ever wider. West African
cuisine with its heavy use of peanuts, ginger and chilli,
rich Venezuelan dishes and fruity and fragrant Sri
Lankan curries have all been tipped for big things in
2023.3 But what to drink?
Carbonated drinks cut
through curries
The cuisines of Southern
Asia are renowned for their
bold, complex flavours and
rich textures. Carbonated
drinks such as Pepsi MAX®
and 7UP Zero complement
these dishes with sweet
flavour profiles and fizz to
cut through the richness
and cleanse the palate.
3 Lumina, Food to Go report, February 2023
32
FOODSERVICE DEEP DIVE
Tea twins perfectly with
seafood
Sushi has long been paired
with green tea varieties
such as agari, sencha
and koncha in Japan. The
sophistication and delicate
flavours of sushi and
other seafood-orientated
cuisines can benefit from
the fruity simplicity of
Lipton Ice Tea drinks.