2023 Britvic Soft Drinks Review Licensed - Flipbook - Page 30
WELCOME
SUSTAINABILITY
CATEGORY OVERVIEW
Top five trends
to tap in soft drinks
Inclusivity
So what if someone’s not drinking alcohol?
They don’t want to be treated any differently
to those who are. This means offering a
compelling range of soft drinks that has the
same ‘wow’ factor and creates as much
excitement as an outlet’s alcoholic range. Think
Roasted Pineapple and White Peach & Jasmine
Crafted Sodas from London Essence Company,
Britvic Pink Raspberry and Elderflower Tonics
or sophisticated in-house mocktails.
Versatility
Offering a wider choice of non-alcoholic drinks
that tap into a wider range of occasions is key.
More sophisticated serves, more complex
flavours, well-considered garnishes and
attractive glassware can elevate soft drinks
and drive value into the category. The Mathieu
Teisseire range of flavoured syrups allows
operators to offer a wider drinks choice, with
Passionfruit, Green Mint, Grenadine, Mojito and
Piña Colada among customer favourites.
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