2023 Britvic Soft Drinks Review Licensed - Flipbook - Page 34
WELCOME
SUSTAINABILITY
CATEGORY OVERVIEW
Key dates for the
year ahead
There’s nothing like a national event to send spending in licensed
venues through the roof. 2022’s Platinum Jubilee drove a 74.2%
increase in spending in pubs, clubs and bars while spending in
restaurants jumped by 41.5%.9 The FIFA World Cup at the end of the
year boosted spending in licensed venues by 12.6%.10 So what’s in
store for the coming year?
20 JULY –
20 AUGUST
FIFA Women’s
World Cup
The world will hear England’s
Lionesses (the current European
champions) roar once again when the
FIFA Women’s World Cup kicks off
down under in July. Their first match
is against Haiti on 22 July. Given
recent form, expectations are high for
a strong result this summer.
9 Barclaycard Payments: https://www.reuters.com/business/retail-consumer/thank-you-maam-uk-retail-hospitality-get-jubilee-fillip-2022-06-06/
10 Barclaycard Payments: https://pubandbar.com/story.php?s=2023-01-09-pubs-benefit-from-a-world-cup-christmas&c=gold
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LICENSED DEEP DIVE