Steer issue 19 FEB Flip - Page 24



Looking for a new Post-Brexit
Export Opportunity?
Whilst uncertainty still surrounds Brexit, now is the time to
investigate and consider new markets which will provide
the UK with significant opportunities.
So where should you consider?
Saudi Arabia may not be the first country that springs to
mind, however this rapidly diversifying country is currently
embracing Vision 2030, a government plan to diversify
the economy from its reliance on oil. The reforms Vision
2030 is bringing is resulting in a country that offers excellent opportunities to UK Plc in all sectors. It is a wealthy
country and under its new, energetic and dynamic leadership of Crown Prince Muhammad bin Salman it is forging
ahead with a progressive agenda which entails spending
vast sums of money across virtually every sector.
Within the last 12 months, ambitious plans have been
announced to build a vast holiday resort on the Red Sea
coast which has the backing of Virgin’s Sir Richard Branson, and Neom a vast transnational city and economic
zone near the border of Jordan and Egypt. Women, as
has been widely publicised, are now able to drive and are
being appointed to prominent positions. Cinema’s, sport,
tourist visas and plans for a Six Flags park in Riyadh are
bringing entertainment to the Kingdom.
Saudi’s appreciate the British and the way we do business. We have a long-standing relationship that we should
be capitalising on at this time.
If the thought of trying to enter the Kingdom of Saudi
Arabia seems daunting, or if you already have a presence
but want to increase your market share, then you should
seriously consider attending the ‘Opportunity Arabia – Oil
and Beyond Conference’ on the afternoon of 19th September, to be held at The Grocers’ Hall, Princes Street, London.
The conference, now in its 14th year will provide attendees with a valuable insight into how to succeed within the
Saudi market and avoid the potential pitfalls.
Chaired by Former British Ambassador to Saudi Arabia,
Sir Alan Munro, there will be keynote speakers including Baroness Symons of Vernham Dean - Member of the
House of Lords and Co-chair of the Saudi British Joint
Business Council, Oliver Cornock, Editor in Chief, Oxford
24 STEER YOUR BUSINESS
Business Group, and regular guest on BBC News “The
Briefing” and Stuart D’Souza, CEO of AEI Saudi, based in
Riyadh.
In addition, panels and case studies covering both the
established and ‘new’ opportunities available will include
such topics as:
- Smart Cities
- The developing role of Women
- Technology
- Energy
- Training/Education
- Infrastructure
- Entertainment
- Sport
Delegates will also be able to meet the experts and connect with the Kingdom by way of a panel discussion,
Q&A’s and a networking event.
The conference is being organised by Pathfinder Trade
and Invest who have been arranging overseas Trade Missions and UK Conferences, summits and briefings since
2011.
To further help interested parties establish business
relationships within Saudi Arabia, and to explore first-hand
the business opportunities available in the Kingdom, Pathfinder Trade and Invest are also organising a Trade Mission
to Saudi Arabia to take place from 25th to 29th November
this year.
Pathfinder Trade and Invest feel strongly about the opportunities Saudi Arabia has to offer and are delighted to
extend to members of Steer your Business a £50 (33%)
discount on the delegate fee – please contact markv@
pathfindertradeandinvest.com to obtain the promotional
code to be entered at check-out, stating that you heard
about the event through Steer your Business.
We look forward to welcoming you at the ‘must attend’
occasion of the annual UK-Saudi bilateral events calendar.
i
To register for Opportunity Arabia Oil and Beyond
Conference, please visit Pathfinder Trade and Invests
website at www.pathfindertradeandinvest.com/
events/opportunity-arabia-conference-london-september-2018/ Or email markv@pathfindertradeandinvest.com.

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