Liontrust Responsible Capitalism Report 2021 - Flipbook - Page 15
LINKS TO LONG-TERM VALUE
Liontrust’s activities, as they are linked to the Group’s purpose and
strategy, are evaluated above. Each year, the Group engages in
these activities, creating both shorter and longer-term value that
leads to sustainable benefits for the economy, environment and
society. Liontrust sees “sustainable” benefits as those which are
repeatable; as such, the Group works to minimise the costs to
the environment and to society from its operations. It also seeks to
maximise the return to stakeholders, shareholders, investors and the
environment from its operations. These are explained above.
LIONTRUST’S PURPOSE GUIDES ITS STEWARDSHIP,
INVESTMENT STRATEGY AND DECISION-MAKING
Liontrust’s purpose, to enable investors to enjoy a better financial
future, leads the Group’s Responsible Capitalism, stewardship,
and decision making. As noted previously, Responsible Capitalism
is a key component of the Group’s overall strategy: Liontrust
aims to evidence, where appropriate, the extent to which ESG
considerations are integrated in investment decisions, evidence
the engagements and proxy voting that Liontrust investment teams
undertake (as appropriate), and demonstrate the Group’s overall
stance on creating value for stakeholders, shareholders, investors
and the environment. Liontrust’s Board, executives, and senior
managers support Liontrust’s Responsible Capitalism vision and aim
to continue making it a pivotal component to the Group’s longer
term strategy. Liontrust is an acquisitive company and will keep
Responsible Capitalism at the heart of its operations and in any
future acquisitions.
GROUP STRATEGY AND RESPONSIBLE CAPITALISM
Liontrust’s overall objective is to grow its business through its seven
strategic pillars (previously six). These are linked above to the
Group’s purpose. Below are the pillars along with how they are
defined and/or measured:
1. Be a responsible company and investor. This is defined as:
3. Diversify the Group’s fund range, as measured by:
a. Offering investors the best funds and fund mix by launching
and closing funds, as needed
b. Acquiring new businesses with opportunities in additional
markets and/or distribution channels
c. Repurposing funds
d. Offering investors a wider choice of funds and solutions to
ensure their needs are met
4. Expand the Group’s distribution and client base, as measured
by:
a. Increasing net positive flows
b. Widening Liontrust’s client base
c. Establishing new distribution agreements
d. Increasing market share
e. Entering new markets
f. Making acquisitions that enhance the breadth and range of
the Group’s business
5. Enhance the investor experience and retention
a. Ensuring excellent client and investor service and reporting
b. Delivering a strong and engaging experience at physical
and online events, in communications and digitally
c. Increasing net sales
d. Increasing brand awareness, understanding, association
and engagement
e. Improving engagement through social media and other
digital channels
6. Attract and develop talent, as measured by:
a. Attracting new talent to the business
a. Being compliant with rules and regulations
b. Gaining and keeping talent through acquired businesses
b. Knowing the companies in which the Group invests /
integrating ESG considerations, where appropriate
c. Providing employees with training, development, and support
for attaining work-related qualifications
c. Meeting operational and investment-related net zero targets
d. Leveraging the feedback from the workforce engagement
survey to ensure the business continues to have a positive,
inclusive and nurturing culture
d. Taking account of and reporting on engagement and proxy
voting across the Group’s investment teams
e. Being a diverse and inclusive employer and investor
2. Deliver market-leading investment performance over the
longer term, as measured by:
a. Outperforming fund benchmarks and IA sectors (where
appropriate) over different periods in the longer term
b. Understanding how clients and the market see Liontrust through
awards and ratings and through interactions and research
7. Develop the business infrastructure to help drive growth, as
measured by:
a. Developing Liontrust’s IT and internal systems
b. Utilising new technology to facilitate the development of the
business
c. Enhancing the Group’s data management and analysis
d. Protecting against cyber attacks
e. Ensuring system breaches and failures are minimised
c. Having Liontrust funds perform as expected / delivering value
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