What you can say when marketing organic 2020 - Flipbook - Page 12
STATEMENTS
PLEASE NOTE:
12
Claims which are based
on organic standards
are italicised and in bold
and marked with our
organic symbol . These
should be applicable to
specific products when
these products meet the
standards that the claim
refers to. The evidence
basis behind these claims is
the standards themselves.
Important:
Those standards that are
the Soil Association’s own
higher standards clearly
say so and must not be
used in a context that
implies they apply across
all organic farming.
Organic farming is a
holistic system that
works with, rather than
against, natural systems