1107 Focus Spring 2020 Print - Page 26

back her
helps female
access startup
NatWest is on track to help more than 55 female
entrepreneurs across Staffordshire and the West
Midlands secure business funding through its Back
Her Business platform over the next 12 months.
Back Her Business supports female entrepreneurs
by helping and encouraging more women to start
and fund their own businesses in the early stages.
The programme has been developed in partnership
with Crowdfunder and forms part of NatWest’s
wider commitment to reduce the gender gap when
it comes to entrepreneurship, by supporting the
creation of a further 400,000 female-led businesses
by 2025.
Since its launch last spring, Back Her Business
has helped 16 female-led businesses in the West
Midlands generate more than £100,000 worth
of funding through crowdfunding, with NatWest
contributing £45,000 to these campaigns.
NatWest have partnered with Staffordshire
Chambers of Commerce who can support potential
entrepreneurs with business basics such as business
planning, marketing, legal and financial matters.
One female entrepreneur who has already
benefitted is Stone based Kate Murray (pictured)
who has set up Love to Bake, providing cooking
classes and workshops for all ages and abilities.
Kate has 13 years’ experience as a food technology
teacher but decided she wanted to have a go at
running her own business.
Kate said: “I found out about the scheme talking
to Gemma Bourne from NatWest Bank. I’d known
Gemma for several years since our children were at
nursery together. I wanted to start on my own but
needed guidance and funding. Gemma put me in
touch with Sarah Colclough at the Chambers, who
helped me get my business plan in order.
“Sarah was really helpful and with the support
available at the Chambers, I put together a business
plan and went on to the Back Her Business portal.
“I was genuinely amazed how people had the faith
in me to invest and I raised enough money to set up
a storeroom and buy the equipment I needed. I am
almost ready to launch and feel enthused and raring
to go.
“I couldn’t have got to this stage so quickly without
the amazing support from NatWest and the
Gemma Bourne, Business Growth Enabler at
NatWest based in Staffordshire, said: “We launched
Back Her Business, the UK’s first female-only
crowdfunding platform last year to support female
“Kate is proof that there are lots of female
entrepreneurs out there who just need guidance
and support to turn their business dreams into
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