41061 Unite AR22 HI-RES WEB-READY - Flipbook - Page 6
04
THE UNITE GROUP PLC | Annual Report and Financial Statements 2022
BEING PURPOSE-LED
HOME FOR SUCCESS
Home for Success means providing a home where students from the
UK and all over the world can achieve their aspirations. It is also our
commitment to be a valued partner to Universities, and a workplace
where our people can grow, belong and succeed.
Our corporate strategy is underpinned by our strategic objectives,
our values and our brand promises.
STRATEGIC OBJECTIVES
DELIVERING FOR
OUR CUSTOMERS
AND UNIVERSITIES
ATTRACTIVE RETURNS
FOR SHAREHOLDERS
A RESPONSIBLE AND
RESILIENT BUSINESS
Read more about our three strategic objectives on pages 24–29
VALUES
KEEPING
US SAFE
CREATING
ROOM
FOR EVERYONE
DOING WHAT’S
RIGHT
RAISING THE
BAR TOGETHER
Read more about our values on pages 98–99
BRAND PROMISES
PROVIDE A SPACE TO
GROW AND THRIVE
PROVIDE A PLACE
TO BELONG
BE THERE WHEN
YOU NEED US