NLP Strategic Framework FY23 - Flipbook - Page 7
THEORY OF CHANGE
VISION
Widespread adoption of news literacy
education requirements
•
Growing state/district adoption numbers
•
Proven student outcomes
•
Expanded national teacher/student numbers
A more
news-literate
America.
Social Change:
Change in attitudes and behaviors
around disinformation
•
Increased awareness
•
Increased ability and responsibility
•
Increased action
IMPACT (LEARNING):
CRITICAL MASS:
IMPACT (LEARNING):
16 districts implementing
news literacy programs
Recognize role of free press
50,000 RumorGuard
members
Evaluating news and
information received
2,000,000 annual
public engagements
with RumorGuard
Purposefully not sharing
disinformation
10,000 members
of NewsLitNation
15,000 educators
engaged annually
600,000 new student
users of Checkology
Distinguish news from
other information
Identify standards of
quality journalism
Demonstrate veri昀椀cation skills
Sense of responsibility
sharing information
Pillar I: Educator Engagement
SEA/LEA Partnerships
District fellowships
Professional development
programs & resources
Understanding the media
and its role in civic discourse
Belief in the ability &
responsibility of the individual
Pillar II: Civic Engagement
The Sift® & other
teaching resources
Strategic Partnerships
(media, membership, funding)
Checkology®
RumorGuard
Pillar III: Sustainability
Long-term funding
Prioritized staff diversity
& satisfaction
Brand recognition
Learning program:
Public Learnings
Get Smart About News
Is that a fact?
Informable &
other resources
INPUTS
NewsLitNation membership
& events
200,000,000 annual
public campaign
impressions
OUTPUTS
CRITICAL MASS:
OUTCOMES
Systemic Change:
• Annual Checkology
assessments
• Longitudinal student study
• Adult-centric focus groups
• National polling
Theory of Change — 7