2019 Packaging Catalog - Page 91



REUSABLE - Building Blocks 1o1
SUBSTRATE/MATERIAL - WHAT WILL YOUR BAG BE MADE OF?
SYNTHETIC SUBSTRATES:
NON-WOVEN POLYPROPYLENE (GSM) - Most commonly used.
WOVEN POLYPROPYLENE (GSM) - Lowest GSM available is 80 GSM.
PET (POLYETHYLENE TEREPHTHALATE) (GSM) - PET is a form of polyester (just like the clothing fabric).
RECYCLED PET (LAMINATED) (GSM) - Lamination on RPET is highly essential and considered standard.
POLYESTER(D) - Lamination is not available on this material.
NYLON (D) - Lamination is not available on this material.
Let’s talk a bit about LAMINATION: Lamination provides rigidity, strength and a smooth surface that
protects your bag from becoming creased, faded, water damaged, wrinkled, stained, smudged, abraded, or
marked by grease or fingerprints. Most Synthetic Substrates/Materials can be laminated!
Non-Woven Polypropylene
with NO lamination
Woven Polypropylene
with Matte Lamination
PET / RPET
with Gloss Lamination
Polyester / Nylon
DURABILITY MATTERS
Durability is important for bags intended to be reused. The common units of measure for our synthetic
substrates are:
GSM (grams per square meter) - a metric unit of density used to measure the thickness of fabric or paper.
A high GSM renders a thicker more sturdy and durable bag.
D (Denier) - a non-metric unit of density used to determine the fiber thickness of individual threads or
filaments used in the creation of textiles and fabrics. Higher denier counts tend to be thick, sturdy, and
durable while lower denier counts tend to be sheer, soft, and silky.
COLOR IMPACTS
“Color is a power which directly influences the soul.” - Wassily Kandinsky
It is no secret that color is an important part of branding and it is also key to the successful construction of
your customized bag. Our custom capabilities allow you to select your material in a single color, duo-tone
or even multi-tone!
COLOR OPTIONS - we have a set of “stock colors” that you can choose from or you can request a “custom
color”. When requesting custom colors, please indicate either a PMS match number or specific CMYK
values to ensure correct color matching. Please note that jobs requiring custom color/s may result in a
larger MOQ and longer leadtimes.
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